C A Innes & MacGregor Ltd :""Swan" pens. C A Innes & MacGregor, booksellers and commercial stationers, 256 Lambton Quay, Wellington. Mabie Todd & Co [ca 1930-1935]

C A Innes & MacGregor Ltd :""Swan" pens. C A Innes & MacGregor, booksellers and commercial stationers, 256 Lambton Quay, Wellington. Mabie Todd & Co [ca 1930-1935]
Date
1930 - 1935
By
C A Innes & MacGregor (Firm)
Reference
Eph-A-STATIONERY-1930-01
Description

Bookmark in the shape of a fountain pen nib, advertising C A Innes & MacGregor's booksellers and stationers shop at 256 Lambton Quay. The front shows the brand logo of a red swan in a circular background. The verso advertises the attributes of the pen, model number 221E: 14-carat gold nib, ink feed using gravity. "There is a 'Swan' pen to suit every style of handwriting".

This kind of bookmark was published internationally by Mabie Todd in the 1920-1930s, the pen manufacturer, but each retailer could print on his own details in the blank space for promotional purposes.

Other Titles - "Swan" pen bookmark. "Swan" pens are made for a lifetime's service

Quantity: 1 colour photo-mechanical print(s).

Physical Description: Coloured lithograph on card, 157 x 47 mm (irregular)

Provenance: Donated by Philip Rainer, Wellington, in 2007.

Additional description

Alternative form available: Scanned from original. File print in Ephemera Room

Access restrictions
Partly restricted - Please use surrogate in place of original
Format
1 colour photo-mechanical print(s), Ephemera, Chromolithographs, Advertisements, Bookmarks, Coloured lithograph on card, 157 x 47 mm (irregular), Orientation: Vertical image
See original record

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C A Innes & MacGregor (Firm). C A Innes & MacGregor Ltd :""Swan" pens. C A Innes & MacGregor, booksellers and commercial stationers, 256 Lambton Quay, Wellington. Mabie Todd & Co [ca 1930-1935]. Ref: Eph-A-STATIONERY-1930-01. Alexander Turnbull Library, Wellington, New Zealand. /records/22817750

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Copyright

Unknown