Kindle books now outsell paperbacksMarch 7th, 2011
Six months ago Amazon’s announcement that Kindle sales had outstripped their sales of hardbacks made the headlines – although some of us might have said ‘So what? Hardback sales are way behind paperbacks anyway…’
But within six short months Amazon has announced that Kindle e-book sales have been outstripping sales of paperbacks.
Jeff Bezos of Amazon says: "Kindle books have now overtaken paperback books as the most popular format on Amazon.com."
Since the beginning of the year, for every 100 paperback books Amazon has sold, the Company has sold 115 Kindle books. In July, Kindle books surpassed hardcovers, selling 143 for every 100. This figure doesn’t include the free, out-of-copyright titles that are also available to read on Kindle.